The discovery process
Before anything gets built, we do a short call, email exchange, or video chat to understand your business — what you do, who you serve, what makes you the right choice, and what you want visitors to do when they land on your site. This isn’t a generic intake form. It’s a real conversation so the site reflects your business, not a generic version of one.
Pages (3–5, custom-built)
Every page is designed from scratch for your business. The core build typically includes:
- Home page — your headline, what you do, who you serve, a few trust signals, and a clear path to contact you.
- Services page — what you offer, how it works, and what a customer can expect when they work with you.
- About page — who you are, why the business exists, and what makes you a trustworthy choice.
- Contact page — form, email, and (if applicable) phone — tested and connected to your inbox.
- Optional 5th page — a gallery, a service area page, a menu, a team page, or whatever matters most for your specific business.
Custom copy, written for you
You provide the information — what you do, your background, your services, any details you want included. We write the actual words that go on each page. Not a template you’re expected to fill in. Not boilerplate pulled from a competitor. Copy that sounds like your business because it was written specifically for it.
Mobile-first design
More than 60% of searches for local services happen on phones. Every page is designed for mobile first and tested to look right on every screen size — phone, tablet, desktop. Responsive layouts, readable type, tap-friendly buttons.
Contact form
A working contact form that delivers messages directly to your email inbox. Configured, tested, and protected against spam before launch day.
Local SEO setup
Page titles, meta descriptions, heading structure, and schema markup are set up so Google can understand what your business does, where you operate, and who you serve. This isn’t a full SEO campaign — that’s an ongoing effort — but the technical foundation is in place from the first day you go live. Most DIY builders skip this entirely.
Google Business Profile linking
Your site links correctly to your Google Business Profile so customers who find you in Search or Maps can click directly to your website with a single tap.
Analytics
Google Analytics connected and verified before launch so you can see who’s visiting, where they’re coming from, and which pages they spend time on. You’ll have real data from day one instead of flying blind.
1 revision round
After you review the first draft, you give consolidated feedback and we apply revisions. One focused round keeps the project moving and the result on-point. Most clients find one pass is all they need.
30 days post-launch support
Small fixes, text corrections, or questions in the 30 days after launch are included. You went live — you shouldn’t be on your own if something needs a quick adjustment.
What’s NOT included
Being upfront about scope avoids surprises on both sides:
- Photography — we work with images you provide, or we can suggest stock options. Professional photography is a separate cost.
- More than 5 pages — if you genuinely need more, we talk it through during discovery and scope accordingly. Extra pages are quoted at a fair additional cost.
- E-commerce or booking integrations — platforms like online stores or appointment booking systems are handled case-by-case.
- Ongoing content changes after 30 days — covered under the optional Hosting + Management plan at $50/month.
- Ongoing SEO campaigns — the foundation is built in; active SEO (link building, content strategy, monthly reporting) is a separate engagement.
Why $299 and not $3,000
Two reasons.
No overhead. Agencies charge for project managers, account managers, creative directors, billing departments, offices, and pitch decks you’ll never look at again. One person builds your site here. One person answers your emails. The savings go directly to you.
Focused scope. A 4-page website built on a clear brief converts better than a 12-page website built on assumptions. Tighter scope means faster delivery and lower cost — without compromising the quality of what actually matters.
What the market charges for the same scope
| Option | Typical cost | What you get |
|---|---|---|
| Web agency | $3,000–$15,000 | Professional result, multiple team members, long timeline |
| Freelancer | $800–$3,000 | Quality varies widely; hard to vet |
| DIY (Wix/Squarespace) | “Free” + your time | Template look, no SEO setup, you become the webmaster |
| MyLaunchManager | From $299 | Everything above, custom-built, direct access to the builder |
Common questions
Is this a template?
No. Every site is designed from scratch for your specific business. We don’t drag-and-drop from a theme library or reskin a starter template.
What if I need more than 5 pages?
Most businesses need fewer pages than they think — a focused 4-page site often converts better than a bloated 10-page one. If you genuinely need more, we work it out during the discovery call. Extra pages are scoped at a fair additional cost with no surprises.
How long does it take?
Typically 2–3 weeks from the discovery call to launch day. That covers design, copy, your approval round, and go-live. It moves faster when feedback is consolidated, slower when revision rounds multiply.
Do I own the site if I cancel hosting?
Yes. The site is yours. The optional Hosting + Management plan at $50/month means we handle the technical upkeep — but you own the files and can take them anywhere.
Ready to see what your site could look like?
Start with a free audit — I’ll take a look at your current site (or your business idea) and show you the clearest first move to more calls, bookings, and leads.
Get a free audit